Local Radio Formats Enjoying Ratings Boost
According to “Inside Radio” Donald Trump’s sometimes-volatile remarks on the campaign trail have been all the talk of the news cycles, providing plenty of fodder for talk radio and that helped news and news/talk stations turn in sometimes record-setting ratings in Nielsen’s October survey. Among the shows enjoying increased listenership was the “Herman Cain Show” heard locally on WHEE-AM1370 from 10am-1pm Monday through Friday. In fact, Trump was on the show as Cain’s guest on Tuesday. Meanwhile, the same industry trade magazine reports sports radio stations had a record-setting September survey, and look to do it again in the October book. WMVA-AM1450 is a CBS Sports Radio affiliate, one of the networks enjoying the biggest success recently.